ADsports. project 02

Brief Summary:

​

This is a web-based sports e-commerce prototype, this conceptual website would have allowed users to browse and purchase sports based wear and equipment at a reasonable price without having any negative effect to the quality of the products.

​

Target Audience:

​

The target audience for this website are teens and young adults who enjoy buying sports shoes and equipment in a reasonable price for their own purposes. Their income level will not be starting from a high place as this website buys this equipment and lowers them for the customer. The audience who visits the website would come for a discounted price for equipment/ shoes which usually are in a higher price.
​

Color Scheme:

 

Monochromatic 

​

Typography:

 

Helvetica Neue , Segoe UI

​

Theme:

 

Minimalistic